Nimbl Vehicles

Freedom to Roam

Redefining overalnding machines, Nimbl Vehicles wanted a site that could showcase their engineering prowess.

Request

Eightfold was tasked with building a new site for the rebranded overland expedition vehicle company now known as Nimbl Vehicles. The new site needed to showcase the high-quality features and design of the expedition vehicle, while ensuring that users interested in purchasing can convert readily.

Key Aspects

Great design that highlights the aesthetics of the product
Quick-loading pages that accentuate the content
Conversion-focused structure and content to meet one goal: sell the truck

Inspire us with the design

Our vehicles inspire people live, we want our website to inspire them to dream.

Execution

Eightfold built the site using the traditional tools and CMS from WordPress, but leveraged modern front-end technologies and ensured that speed was a key aspect of the build. Our design team chose from pieces and elements that highlight both the experience and community of the overlanding world, while invoking the feeling of motion and elevation. The site needed to record user data and – most importantly – help the brand launch its redesigned expedition vehicle product.

Key Technologies

WordPress often gets a bad rap amongst modern development circles, but that reputation isn’t necessarily fair. One of the key foundations of any project is working with a client to best determine the underlying CMS technology. Yes, we can build things on the new and shiny, and yes, they can be awesome in their own right. Ultimately, however, the technology needs to work for the people maintaining and operating the end result. Nimbl was no different. WordPress was chosen for the simple reason that the stakeholders had prior knowledge of the system, and were comfortable with the platform. Thus, choosing WordPress prevented the need for intense training and avoided needless complexity for the client. It’s a known entity, and that’s what mattered the most.

Delivery

Eightfold placed heavy emphasis on not only the need to have the content to load quickly, but also to have the qualities of the design remain preserved across device types. Our pride in both design and development is being showcased here – and our connection to the overland community forever solidified.

Product State

Eightfold has maintained a working relationship with Nimbl Vehicles over the years and their ownership entity, Be Change LLC. As a result, this site has evolved past its initial phase and form into something more. It features, most heavily, the components and force of a product that is destined to shape the overlanding industry at large. The core focus of the website is to highlight the incredibly capable elements of the platform – the F350 – and the attached yacht-quality habitat. As a result, the Nimbl Vehicles site has gone through a series of iterative updates, and the addition of plenty of content to keep it as a centerpiece for users considering an expedition vehicle.

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Commonly Asked Questions

Timelines

How long does an MVP take to build?

Generally, an MVP could take anywhere from a few weeks to a several months to develop, depending up on the complexity of the MVP.

How long does it take to rank #1 on Google?

Ranking #1 on Google can take anywhere from a few months to a year or more, depending on a variety of factors. Here’s a breakdown of the key elements that affect how long it takes: competition, domain authority, content quality, SEO efforts, any updates to Google’s algorithm, and site age.

Pricing

Are there maintenance costs associated with development?

Yes, there are definitely maintenance costs associated with development, especially when it comes to software and applications. Typically, it's because of things like the following: technology advancements, bugs and issues, security threats, user feedback, and hardware changes.

Do you require a service contract for SEO?

Yes! We require a service contract for SEO. SEO requires a prolonged approach, and while other agencies may promise the world in a month, we like to setup approachable goals that require time.

What does an MVP cost in 2025?

It depends upon the complexity of the design, feature set, and requirements. Expect to spend anywhere from $10,000 to $250,000+ to build an MVP in 2025. This is a broad range, but it reflects the diverse nature of MVP projects. Factors Influencing MVP cost include things like: the complexity of features, platform choices, complexity of design, development team, technology stack, and timeline.

Support

How do I contact support?

You can contact support by email at support@eightfold.io

Training Options?

We offer training for all of our products. Please contact us for more information.